eLeader Shelf Recognition AI

 

In the battle for the shelf it is all about speed, data quality and… a perfect display.

 

Discover the way to see, know and sell more.

Dispatch artificial intelligence into the field and see your sales strategy execution get its wings.

The idea becomes reality


eLeader Shelf Recognition AI is a solution enabling field representatives to report on product shelf display based on intelligent image recognition. The results arrive within the time of the visit. This is why the representative can react instantly using reliable data.

Do you know how much winning at the shelf boosts your sales?


0%
- of sensory experiences are provided through vision
0%
- of purchase decisions are made in front of a shelf
0%
- even by this much correct exposition can increase sales

The power of artificial intelligence


Product recognition of the highest quality is now possible thanks to our project “Ala”, a deep neural network that we are training to become a tireless store shelf analyst, active day and night, 365 days a year.

Owing to the application of the dispersed training method, the system improves quickly and the implementation is performed instantly.

 

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Unbeatable functionality


The functionality of eLeader Shelf Recognition AI can be smoothly expanded by any processes used in the field (surveys, promotion audits, route planning, training, perfect store). You need to know that at your fingertips, you have the most functional tool of its class in the world.

 

DISCOVER FEATURES

Complete shelf analysis during the same visit.


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Shortages will appear in the order form automatically, and the system will request the reasons for the absence of the products.

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An immediate check of the fulfilment of a shelf contract means a better position for negotiations with the store manager.

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The swiftly calculated share of shelf is an opportunity for a competent discussion with the store manager on how to increase this parameter.

A new type of a photo report


In order to make the work with eLeader Shelf Recognition AI fast and to gain knowledge from it on how products are recognized and what store displays actually look like, we have created a special interactive report for each analyzed product, rack and store. This multi-layer report combines figures, indicators and codes with a visual presentation of the situation in a given store with the accuracy of one product face. It is available both in central and mobile applications.

Over 10x faster merchandising, over 30x fewer errors and frauds


Manual facing audit

20 minutes

The average time of inputting product data from the device’s keyboard.

 

As much as 70-90% of data is simulated and fraudulent

vs

Shelf Recognition AI

90 seconds

The average time needed to take photos of the display.

 

Only 1-3% unrecognized product faces

Opinions about Shelf Recognition


Thanks to eLeader Shelf Recognition, we can manage sales processes much more effectively because we receive high quality data from the field. Work with the application helps us increase the level of key parameters for us: availability of products and the quality of their in-store exposure.

Sebastian Zapała
Regional Operations Manager Sales
NUTRICIA Poland

Implementation of eLeader Shelf Recognition caused some user resistance in 2014. Today, former skeptics admit that working with the app gives significant benefits in a shelf competition and optimizes visit reporting.

Rafał Prus
Sales Support Manager
GTM Department
Maspex Wadowice

We are seeing the rise of this technology, whereby a salesperson, using a mobile device, can take a picture of a shelf or display and have it translated in to a digital report.

Gartner
"Image Recognition: The Intersection of Digital Business and Analytics at the Store Shelf", 2015.

What will you love most about eLeader Shelf Recognition AI?


Results of a display analysis performed during one visit

Lower costs thanks to artificial intelligence

Reliable and manipulation-resistant data, shorter time of a display analysis

More business decisions during a visit (initiating orders, contracts, promotion audit etc.)

Swift implementation

The most extensive functionality in the world

No more inspection visits of supervisors

Artificial intelligence consumes the computing power of machines, but saves human energy

eLeader Shelf Recognition provides input data useful in many areas, giving the strategy execution combo an increased power.

Perfect Store

The implementation of the adopted display strategy is gaining momentum due to online verification of product display. KPI – so far calculated based on manual audits – can now be measured automatically and corrected during the same visit.

RAO (Retail Activity Optimization)

Display improvement actions, orders for out-of-stocks or contextual surveys can automatically supplement the visit plan right after the shelf has been photographed. The information from the photos on product availability, shelf share or facing contributes to a “ranking” of shops, which determines the frequency and scenarios of visits through automatic planning.

 

 

Business Intelligence

The BI system will happily capture all the parameters of your display, so that the information about the execution of your display strategy is up to date and available on demand. eLeader Shelf Recognition is keen to provide such data.

Category Management

Verification and building planograms have never been so simple, but the true power of eLeader Shelf Recognition AI is revealed in combination with eLeader mCatMan, which allows relevant Category Management at the level of any store, even… a corner store.

Live demo


Live demo

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