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NEW CASE STUDY: Implementation of eLeader Mobile Visit at DANONE
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Sales volume data provides a fairly decent insight into the market and your company’s position in relation to the competition. What analyses based on sales reports will often leave out, however, is some important information which determines not only the accuracy of managers’, but also sales representatives’ decisions.
eLeader Sp. z o.o. once again was included in the list of Forbes Diamonds 2022 among the most dynamically developing companies in Poland.
Castel is among the leaders in the production and distribution of beer and non-alcoholic beverages in Africa, with operations in 21 countries on the continent.
A system from eLeader supports sales representatives at Goodvalley, an agricultural company from Pomerania that specializes in production and processing of pork from its own farms. The company operates based on a sustainable model of agriculture.
Spomlek, a manufacturer of excellent cheeses available in modern and traditional channels, decided to use the potential of management by objectives. Our client designed and implemented a perfect store model for exposure management. To execute a strategy based on key performance indicators (KPIs), they relied on eLeader Perfect Store & Visit.
If you are an FMCG manufacturer, then you surely notice the correlation between sales and in-store product visibility. Likewise, you are no stranger to the challenge of effective communication of guidelines and KPIs to persons directly responsible for executing the strategy. They are usually the company’s own representatives or employees of an outsourcing agency. Sometimes, you can suggest your own vision of product arrangement on shelves to a particular store or retail chain.
It is nice to be an export good, especially when the exporter is such a renowned and world-famous FMCG brand as DANONE. Based on the positive experience of using the system in Poland, the managers responsible for the Romanian market have replaced the systems for representatives used so far with one complete eLeader Mobile Visit application.
We are pleased to announce that eLeader is on the Forbes Diamonds 2021 list – the most dynamically developing companies in Poland. We have awarded the prestigious title due to the significant increase in our company’s value over the last three years. We treat it as a testimony to the effectiveness of our activities.
LOTTO Hessen is a German provider of lotteries such as Lotto or Eurojackpot. As part of its activity, the company participates in programmes fostering the development of culture and sport in Hessen (Germany). CPM Germany, providing LOTTO Hessen with a field force and hotline, chose the SFA eLeader Mobile Visit system. Among many applications of the system, it was important that it would enable representatives to carry out their operations remotely.
NUTRICIA WORLDWIDE aimed at improving the execution of its sales strategy to make it effective for different countries, both in terms of fieldwork standards and global management. The idea came true introducing the SFA / RSE eLeader solution with the Perfect Store & Visit module. The increasing efficiency of representatives working in stores ensures the effective implementation of objectives, and reliable data from around the world feeding the BI system dashboards enable analysis and making better business decisions.
