NEW CASE STUDY: Implementation of eLeader Mobile Visit at DANONE
Alcatel (from TCL Communications) delivers innovative, value-packed products, that allow customers to explore and amplify the jubilance of everyday usage chooses eLeader Mobile Visit for its Field Force in Nigeria.
According to International Data Corporation (IDC) – the premier global provider of market intelligence Alcatel ranked top 10 among global phone manufacturers in the second quarter of 2016. When looking for a right product Alcatel put a great emphasis on three indicators:
The system had to be flexible and user friendly just as Alcatel devices themselves. Together with a local partner after series of meetings with end users and managers during a workshop, on which we learned about the company’s needs – a fully customized and functional system for particular group has been created.
Alcatel’s field employees activities at a point of sales concentrate on driving purchase intent of shoppers and delivering product information at the highest level. Thanks to eLeader mobile application, that fully automates every part of an typical working day, field workers are able to focus their attention on building the best relations with customers and creating awareness about the brand.
eLeader Mobile Visit not only empowers the work in point of sale but also helps to monitor, track and measure mobile field operations with easy reports and email notifications.
As Gbenga Adegboye – Sales Manager Open Retail in Alcatel – Nigeria states:
With the adoption of eLeader, sales management became seamless and we had better insight in the daily activities of the team. It is quite detailed and easy to use.
Alcatel is constantly evolving and changing to meet the needs of its customers. And surely eLeader systems is an application that allow changes and updates of its content to provide the best and always up to date service on the market.
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