eLeader Mobile Visit in the POI Vendor Panorama 2018 report – UX and flexibility in the first place

The most recent report of Promotion Optimization Institute (POI), which reviews a whole spectrum of Retail Execution and Monitoring solutions (REM – systems that support the execution of sales strategies) in the context of the global market. Once again eLeader has been classified among the leading global SFA / FFM / RSE – class software vendors.

The authors of the report draw attention to the growing demands of companies using sales support systems. These demands, along with strong competition, necessitate continuous improvement and development of available solutions, even those well-established position on the market.

The eLeader Mobile Visit system has been characterized as a mature, global solution offering all the required functionalities that support all businesses, market segments and geographical regions.

The highly rated configurability of the system (and hence its effective implementations) as well as the usability of the application in the field place the SFA system from eLeader among the leading global solutions for companies operating across different businesses and sales network ranges.

About the Author
Dale Hagemeyer leads the research, best practices, and advisory function at POI and has been active on the POI Board since its inception. Previously, he was a research vice president and managing vice president at Gartner for 15 years. There, he did research in the application of technology to the business processes of trade promotion and field sales automation for consumer goods manufacturers.
About the Promotion Optimization Institute
POI brings together manufacturers, retailers, solution providers, analysts, academics, and other industry leaders with the specific objective of collaboratively improving the promotion and distribution of consumer goods. Members of POI share cross-functional best practices in both structured and informal settings.

The report is available at the following LINK