NEW CASE STUDY: Implementation of eLeader Mobile Visit at DANONE
In order to ensure availability of the well known BIC products such as pens, lighters and razors in so many points of sale and to keep the consumer liking for the brand growing, BIC sales force must meet their daily targets in the field. eLeader has been given an opportunity to support BIC sales representativces by offering an efficient, easy-to-use and flexible SFA application: eLeader Mobile Visit.
The business reality where product sales are based on Excel sheets, salespeople’s personal charm and many years of building a knowledgebase of the area of operation is quickly becoming a thing of the past.
The Morroccan distribution company Ouzidis has automated its operations and keeps better track of field force. As a result of implementing the new eLeader Mobile Visit SFA system, the quality of management has improved since data coming from the field is more organised now.
The furniture industry can derive substantial benefits from adapting SFA / FFM solutions to manage displays in the scattered around the country distribution network, especially if it combines traditional data collection with visual reporting.
The Turkish branch of BRITA, a world-renowned and widely acclaimed manufacturer of water filters, has changed its SFA / FFM system for eLeader Mobile Visit.
An effective implementation of an SFA / FFM system has provided the manufacturer of the iconic Majonez Kielecki (Kielecki Mayonnaise) with a comprehensive service of field sales operations in the whole of Poland.
eLeader recognized as unmatched user experience and merchandising in the new report “Vendor Panorama for Retail Execution and Monitoring in Consumer Goods 2017”. In the document, published in July 2017 by Promotion Optimization Institute, Dale Hagemeyer assesses world’s top 20 companies providing SFA/FFM/RSE systems.
Tchibo Coffee Service Poland was looking for a mobile solution which would improve the management of Sales Force, Logisitcs and Technical Support.
Companies adopting global solutions that automate work have to rise to challenges that are uncommon in culturally or linguistically homogeneous markets. Many systems do not cope with attempts at using universal solutions, e.g. for Malaysia, RSA and Ukraine. Too general a level of procedures as well as the users’ resistance lead to poorer execution of sales strategies in the field, hence it is only a step from worse financial figures.
We are pleased to welcome a member of one of the greatest global corporations of the cement and concrete industry to the family of eLeader’s clients.